Last updated: 2026-10-26 Restricted-industry advertising works on a “permission first, ads second” basis: gambling, crypto, finance, dating and prescription-drug advertisers must first obtain Meta written permission, Google certification or TikTok market entry, and then target only approved countries; prohibited categories such as e-cigarettes cannot be advertised at all. Chinese readers: 中文版. 1. Access paths for restricted industries (comparison table) Industry Meta Google TikTok Online gambling Prior written permission (Meta: Apply to advertise online gambling and games) Gambling certification, country by country (Google Ads Policy: Gambling and games) Only permitted markets...